Head of Web Digital Experience

Company: Qualtrics
Location: Provo
Posted on: May 24, 2025

Job Description:

At Qualtrics, we create software the world's best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform-we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention-but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers. When you join one of our teams, you'll be part of a nimble group that's empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the microphone and iterating until the best solution comes to light. You won't have to look to find growth opportunities-ready or not, they'll find you. From retail to government to healthcare, we're on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that's work worth doing. Head of Web Digital Experience Why We Have This Role At Qualtrics, Exceptional digital experiences are central to our mission of bridging experience gaps for both our clients and their customers. The Head of Web Digital Experience will spearhead our efforts to enhance and innovate our web presence, ensuring a seamless, engaging, and intuitive experience for users at all levels. This role is pivotal for driving our online strategy, promoting our brand, and creating lasting relationships through a user-centric approach to digital design and functionality. How You'll Find Success

• Deeply understand digital user experience principles and demonstrate a passion for data-driven decision-making.
• Lead a talented team of web product managers and UX designers while collaborating with stakeholders and championing the voice of the customer.
• Continuously analyze website performance, user feedback, and industry trends to enhance our digital ecosystem.
• Promote a user-centric approach throughout the design process to ensure a seamless and engaging experience.
• Contribute to the overall growth of the business by driving initiatives that create exceptional digital experiences.How You'll Grow
  • In this dynamic role, you will directly contribute to the company's financial success by leading initiatives that create exceptional digital experiences.
  • By focusing on seamless and engaging online interactions, you will drive prospect conversion and cultivate strong customer loyalty.
  • Your strategic direction and the work of your team will be instrumental in unlocking significant growth opportunities for the company through an enhanced web presence.
  • Your impact will shape both user experiences and your career trajectory.Things You'll Do
    • Lead the vision, strategy, and execution of the company's web digital experience initiatives.
    • Manage a team of web product managers and UX designers to develop and optimize web user experience, functionality, and information architecture, improving engagement and satisfaction.
    • Collaborate with analytics, brand marketing, and engineering teams to ensure alignment and cohesion in digital efforts.
    • Work closely with web development to build digital experiences and create a strategic roadmap for both the front and back end of Qualtrics.com
    • Set goals and report on KPIs for the global website for awareness, conversion, and pipeline
    • Develop and implement innovative website functionality that enhances user value and achieves business objectives.
    • Conduct usability tests, gather insights, and implement learnings in a timely manner.
    • Stay updated with industry standards and emerging technologies to keep our digital presence at the forefront.
    • Foster an environment of innovation and creativity within your team, encouraging professional development and collaboration.
    • Set and maintain SLAs for standard web production, implement process and project management frameworks to improve operational efficienciesWhat We're Looking For On Your Resume
      • Required Experience:
        • 7+ years of experience in digital experience design, web development, or product management, with a focus on user experience and customer engagement.
        • Proven track record of leading cross-functional teams, specifically managing teams of web product managers and UX designers.
        • Strong analytical skills with experience in utilizing web analytics tools (e.g., Google Analytics, Adobe Analytics) to inform decisions.
        • Deep understanding of UX/UI design principles, accessibility standards, and best practices.
        • Excellent communication skills, with the ability to inspire and engage diverse stakeholders.
        • Nice to Have:
          • Experience in SaaS or technology-focused companies.
          • Familiarity with Agile methodologies and project management tools (e.g., Jira, Asana).
          • Background in data science or experience with A/B testing and conversion rate optimization.
          • Knowledge of SEO best practices and digital marketing strategies.What You Should Know About This Team
            • Our team is passionate about creating meaningful digital experiences that resonate with our users. We thrive in a collaborative and creative environment where innovation is encouraged, and every voice is valued.
            • As part of the larger Qualtrics community, we are dedicated to fostering a culture of transparency, inclusiveness, and continuous learning.
            • We prioritize teamwork and open communication, empowering each member to contribute ideas and solutions that drive our digital initiatives forward.Our Team's Favorite Perks and Benefits
              • Competitive salary and equity packages.
              • Flexible working arrangements and a healthy work-life balance.
              • Comprehensive health, dental, and vision insurance.
              • Generous paid time off and wellness programs.
              • Professional development opportunities, including training and conferences.
              • A vibrant company culture with events, activities, and team-building experiences. The Qualtrics Hybrid Work Model: Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life. Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic. Applicants in the United States of America have rights under Federal Employment Laws:Family & Medical Leave Act,Equal Opportunity Employment,Employee Polygraph Protection Act Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know. Not finding a role that's the right fit for now? Qualtrics Insiders is the one-stop shop for all things Qualtrics Life. Sign up for exclusive access to content created with you in mind and get the scoop on what we have going on at Qualtrics - upcoming events, behind-the-scenes stories from the team, interview tips, hot jobs, and more. No spam - we promise! You'll hear from us two times a month max with fresh, totally tailored info - so be sure to stay connected as you explore your best role and company fit.
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Keywords: Qualtrics, Ogden , Head of Web Digital Experience, IT / Software / Systems , Provo, Utah